Dunkin Large Ad Project
As one of my senior year projects in Advertising Design, students were tasked with making three large-scale advertisements for an iced Dunkin beverage of their choosing. We were not allowed to use existing product photography, had to find the Dunkin font ourselves, and had to attempt to make something within the brand guidelines.
I opted for a playful, summery feel to advertise their fruit-flavored refreshers (my favorite drink of theirs). Dunkin already has a fun, bold, and colorful brand identity, so I sought to match that while adding illustrations to keep it fresh and give it my own personal flair. Their recent promotional material had seemed minimalist to me so I hoped the illustrations and busier compositions would be more eye-catching.
